Multinational Corporate Evolution and Subsidiary...

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Multinational Corporate Evolution and...

Multinational Corporate Evolution and Subsidiary Development

Name: Multinational Corporate Evolution and Subsidiary Development
ISBN: 9781349264698

Julian Birkinshaw, Neil Hood (eds.)

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This book is one of the first to specifically address the subsidiary development process - a phenomenon by which multinational company subsidiaries enhance their resources and capabilities. It shows how this process is integral to multinational corporate evolution, which is largely driven by changes in subsidiaries and their development. It also illustrates how the recent trend towards greater international dispersal of value-adding activities has impacted on this process and on multinational evolution as a whole.

Categorías:

Business & Economics - Sales & Marketing

Año:

1998

Edición:

Editorial:

Palgrave Macmillan UK

Idioma:

english

Páginas:

404

ISBN 10: